Orchestrating enterprise-wide revenue operations transformation across ~$4B+ sales organization | Architecting AI-first operating models and intelligent automation frameworks that unlock 80,000+ annual hours for strategic value creation | Driving sustainable competitive advantage through data integration and process innovation.
AI & Automation Portfolio
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AI & Automation
5 Projects | 2 Champion | 80K+ Hours Saved
Account Planning Transformation CHAMPION
Spearheading strategic shift from manual to AI-driven account planning. Repositioning 40,000+ annual hours toward high-value strategic activities, unlocking ~$4B+ pipeline efficiency through intelligent automation.
Eliminated 31 days/year of manual work for Enterprise AEs
Reduced account brief generation from 2 days to 15 minutes (93% reduction)
Implementing GumLoop AI technology for automated intelligence gathering
Freeing 40,000+ hours annually for strategic selling activities
GumLoopAI/MLProcess Automation
AI Pilot Experiments Q1/Q2 CHAMPION
Running continuous experimentation program to identify and scale AI solutions. Testing 10+ pilots monthly using Shopify's AI ecosystem.
10+ AI experiments launched per month
RFP response automation reducing manual effort by 70%
Leveraging LibreChat, GumLoop, Cursor for various use cases
Rapid iteration cycles (2-week sprints)
LibreChatGumLoopCursor
Revenue MCP Server CONTRIBUTOR
Built Model Context Protocol server enabling self-service AI tool creation for revenue teams.
Self-service AI tool creation via Cursor & LibreChat
Integration with Salesforce, Salesloft, Seismic, and Copilot data
Google Slides & Docs templating automation
MCP ProtocolPythonAPI Development
GTM Systems Architecture
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GTM Systems
5 Projects | 1 Champion | 900K+ Accounts
Salesforce Account Hierarchy Redesign CHAMPION
Redesigning enterprise data architecture to enable unified account view and data-driven territory planning at scale.
Enriched 900K+ accounts with standardized hierarchy
Merged 5,000 duplicate accounts improving data integrity
Established Ultimate Parent → Parent → Brand 3-tier structure
Daily automated enrichment for billing, industry, platform data
SalesforceUALETL
Varicent ↔ SFDC ↔ Data Warehouse CONTRIBUTOR
Built real-time enterprise integration connecting compensation system, CRM, and data warehouse.
Real-time compensation dashboard for 500+ sales professionals
Eliminated manual data reconciliation (40+ hours/week)
Single source of truth for revenue and commission data
VaricentSalesforceBigQuery
Strategic Planning & Forecasting
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Strategic Planning
8 Projects | 2 Champion | $130M+ Impact
Account Fit Scoring (ML-Based) CHAMPION
Building AI-driven Account Fit Scoring model unlocking $80M+ LTR opportunity through LLM research and predictive analytics.
$80M+ incremental LTR opportunity
Scored 1M+ acquisition accounts with AI-driven methodology
Two-stage LLM system: Research module + Scoring prompt
89% accuracy on closed-won accounts
GEPA automated prompt evolution
GPT-4oML ScoringGEPA
Salesforce CPQ Implementation CHAMPION
Implemented enterprise CPQ platform to simplify selling process and streamline quote-to-cash at scale.
Guided selling with product rules & bundle recommendations
Automated discount approvals within empowerment thresholds
Streamlined cross-functional approval workflows
Resolved 400+ post-launch issues through structured enablement
Salesforce CPQQuote-to-Cash
Sales Attribution & Lead Lifecycle CONTRIBUTOR
Standardizing lead attribution and lifecycle management to fix data integrity issues.
Fixed conflicting attribution across Over $1B pipeline
Updated 30K+ opportunities for data consistency
Standardized SAL reporting across all channels
SalesforceAttribution Modeling
Retail Plan Analysis CONTRIBUTOR
Led data-driven pricing strategy analysis across 200K+ merchant cohort.
Synthesized organizational knowledge from 55+ executive interviews into strategic playbook.
Conducted 55+ stakeholder interviews
Documented 8 critical pain categories
Reduced onboarding time by 40%
Web DevelopmentStakeholder Research
Professional Journey
From Chemical Engineering to Strategic Revenue Operations Leadership → 2011 to Present
🚀 2023 - Present: Lead, Global Revenue Operations (Shopify)
🏆 Builders Club 2024 - Top Percentile Performer
Promoted to Global Head overseeing 500+ professionals across all segments and regions managing ~$4B+ pipeline.
Replaced 52 days of planning toil with AI automation
Established GumLoop flows for daily operations
Integrated Varicent ↔ Salesforce ↔ Data Warehouse
Unlocked 21 days additional capacity/year
Saved 80,000+ hours annually across organization
📞 2021-2023: Global SDR Operations Manager (Shopify)
Architected global SDR operating model to maximize conversion efficiency.
Unified inbound/outbound SDR functions into cohesive revenue engine
Created pod model framework for SDR-AE collaboration
Established predictive lead scoring and handoff systems
Revamped campaign operations architecture
💚 2021: CS Operations (Shopify)
Pioneered revenue operations function within Shopify's emerging RevOps team. Designed Launch Consultant role creating strategic bridge between sales and customer success.
💳 2020-2021: Corporate Strategy (Ceridian)
Architected go-to-market strategy for Dayforce Wallet - Ceridian's strategic entry into FinTech. Led cross-functional alignment across Product, Sales, and Operations.
🎓 2019-2020: MBA Student (Ivey Business School, Canada)
Moved to Canada for MBA at Ivey Business School, focusing on strategy & operations.
☕ 2017-2019: Marketing Strategy Lead (Coffee Producer, Paris)
Set up GTM motions for coffee sourced from tribal women farmers. Launched online & cafe operations in Paris & Mumbai.